10 Stunning Examples Of Visual Content Marketing

10 Stunning Examples Of Visual Content Marketing When you consider content advertising, what rings a bell? More than likely, you think about a blog entry with in any event 1,000 words and a couple of stock pictures. Is that it? Is that the main sort of substance showcasing out there? Certainly not. We shouldnt disregard visual substance promoting, and how incredible it very well may be. What Is Visual Content Marketing? Content advertising is tied in with making something that will furnish our perusers with worth, and offering it to them in a usable manner. Visual substance advertising is actually the same; it is simply one more mechanism for our substance. As the world turns out to be increasingly more immersed with organizations utilizing content promoting, we are continually going to be needing discovering approaches to stand out. Visual content showcasing is an extraordinary method to get this going, and can be separated into six essential sorts: Funnies Images Infographics Photographs Recordings Visual Note Taking These techniques can likewise make our substance increasingly shareable. We dont need to look far to see that visual substance rules on informal communities like Facebook, Google+ and Pinterest. With the expansion of destinations like Vine and Instagram, the visual renaissance is becoming always unmistakable. Having dominance of visual substance is fundamental for #ContentMarketing success.The the truth is that visual substance promoting is something that you should be focusing on, regardless of whether you need to figure out how to utilize some unique substance muscles to do it right. Visual substance showcasing requires an alternate range of abilities, and you may even need to channel your internal fashioner (more on this later). The initial step to making visual substance promoting that has worth is to begin thinking outwardly. What are a few different ways that you can make your substance hang out in a visual manner? How might you use illustrations, photographs, pictures, and video to share the substance youd regularly work out as a blog entry? Here are a couple of models from probably the best in the business to assist you with getting this show on the road. 1) KISSmetrics Infographics Not very far in the past, we attempted our own hand at making an infographic that secured the utilization ofâ growth hacking and content promoting together. It was an immense achievement, is as yet picking up footing and acquiring traffic. Infographics still work, and KISSmetrics is truly outstanding in the business. On the KISSmetrics infographics page you will discover many instances of valuable substance that have been spoken to in a visual manner. KISSmetrics, a pioneer in valuable infographics. Infographics are an incredible spot to begin your visual substance showcasing venture in light of the fact that the are firmly identified with content youre used to dealing with (realities), and on the grounds that the instruments are promptly accessible. A basic Google search can assist you with social event the correct information, and there are numerous apparatuses out there that will assist you with assembling everything. In the event that you have some fundamental Photoshop aptitudes, you can even purchase stock illustrations and set up the inforgraphic yourself. Tip: Try a help like PiktoChart or Infogr.am to make your first infographic. Or then again, employ an originator. 2) Targets Pinterest Strategy Target is an incredible brand that gives us an astounding glance at how organizations and brands can utilize locales like Pinterest to stick out. They have a few sheets, and utilize various systems for each board. Target is a genuine case of a brand that is doing it right. Pinterest can give an endless gracefully of motivation for visual substance promoting. For brands on Pinterest, it very well may be anything but difficult to fall off conventional and regular. Most brands just post pictures of their items, which can work, however that strategy isnt consistently as connecting with as a realistic that consolidates pictures and text. Targets Party with Pinners board does a particularly great job of sharing pictures that are new, fun, and locks in. 3) Grammarly Cards I am famously awful with punctuation, which implies that I have taken a stab at all things everywhere to improve my endeavors †including a paid membership to Grammarly, a web based editing and revision instrument. Accordingly, I have been watching and making the most of their visual substance advertising for quite a long time. Grammarly is especially astounding at making images that offer some incentive and funniness for their adherents. An exemplary image, and an incredible case of visual substance advertising. One gander at the Grammarly Pinterest page says everything. They reliably make amusing, connecting with, and crowd satisfying visual substance for their image. They call their manifestations grammarly cards and they make it simple to share and appreciate the pictures with companions. A portion of their cards are preferable planned over others, which demonstrates that visual substance doesnt consistently requireâ high quality structure cleaves. Grammarly wins on humor and astute thoughts instead of high structure. This is an equation that pretty much anybody can copy. 4) The Home Depot On Vine The Home Depot gives a phenomenal case of how the informal community Vine can be utilized to make drawing in visual substance for our crowd. Their Vine profile incorporates many innovative and intelligent visual instances of substance showcasing like this one: I especially appreciate this case of one of their Vines for a forthcoming workshop that will occur in their store. It innovatively shows the procedure that will be utilized while pitching their workshop simultaneously. Vines are simple for anybody to make. All you need is simply the application. Simply make certain to share your vines on the proper interpersonal organizations like Twitter and Facebook. 5) Starbucks On Instagram Starbucks is a brand with a ton of character. They make extraordinary espresso, however more than that, they are a way of life organization. One gander at their Instagram profile and you see this character become animated. While much of the time flaunting their items, Starbucks figures out how to do it in an interesting manner that genuinely speaks to their image and not only a business promotion. Looking carefully, you can see that they every now and again stir up the feed with pictures that basically grasp their own qualities, and the interests of their devotees. 6) Neil Patels Visual Guides Neil Patel is a substance advertising rockstar. He is additionally the maker of some satisfying visual aides that he makes uninhibitedly accessible from his blog. These aides take the substance and arrangement of a digital book, yet show them in a profoundly visual route directly on his site. That system is splendid. Not exclusively do the aides become profoundly sharable, yet they likewise make an incredible point of arrival for search traffic. Neils visual aides make extraordinary substance showcasing, and theyre simple to share. You can investigate Neils Beginners Guide to Online Marketing and get a thought of what this resembles. It is unquestionably another way to deal with the old digital book reserve. 7) Coca-Cola On Tumblr Throughout the years, Coca-Cola has been a pioneer and innovator in the visual substance showcasing space. I unmistakably recall viewing their 2020 activity video which underscored  theirâ content showcasing system as they change from single direction informing to content promoting that is upgraded for crowd collaboration. The video itselfâ was an exceptional case of visual substance marketing. Another incredible model is the Coca-Cola Tumblr page. Coca-Colas Tumblr blog is an incredible case of visual substance advertising done right. Their Tumblr page is fun, eccentric, and even intelligent with an assortment of enlivened gifs and brand memorabilia. 8) Evernotes Videos I love Evernote, and I am not the only one. This champion notes application has numerous energetic fans, and Evernote has worked superbly of catching their energy through video. Their display incorporates many recordings extending from item instructional exercises to tips, and even client stories. The Evernote client story for US olympic skater David Pelletier is particularly convincing. Evernote works admirably utilizing video in their visual substance promoting endeavors. Evernote has worked admirably of catching the enthusiasm of their clients and sharing it a visual way. Video may not be the most effortless to ace, yet it is a viable type of visual substance advertising. 9) Whole Foods on Facebook Entire Foods Market has for quite some time been at the head of my rundown as one of the organizations driving the path in content advertising. They have an enthusiastic crowd, and an astounding comprehension of how to recount to their story in a visual manner. For a considerable length of time, their Facebook page has filled in as blend of substance advertising motivation and network soul. Entire Foods Market plainly sees how to use visual substance advertising. While their page includes a couple photographs of their items, it fundamentally comprises of incredible illustrations like this one that give accommodating exhortation to their crowd that they can use with what they may buy at Whole Foods. This is visual substance showcasing at its most flawless. 10) The GE Show The GE Show is intended to assist us with understanding the advances that are transforming us. GE gives staggering intelligent games and fascinating recordings that recount to the accounts behind their innovation. Every scene is an encounter, and one that fabricates brand worth and includes a component of play and amusing to a watchers day. As such, you can have a great time while you learn. The rails scene is especially compellingand diverting! Great Visual Content Tells A Story Conventional substance promoting offers some incentive to its perusers, thus can visual substance showcasing. The genuine estimation of visual substance promoting lies in its capacity to recount to a story rapidly, sharing data in a way that is handily recollected. Visual items are enthusiastic, and they can arrive at watchers in a manner that is troublesome with the composed word. We frequently hear the expression that a photograph merits a thousand words and this thought can surely sound accurate with content showcasing. Here and there one photograph or realistic is all we have to pass on what we could have in any case said in 1,000 words.

Free Essays on Mission

3 Steps to Acing Your Upcoming Group Interview You’ve been approached in for a board meet. Perhaps you’re threatened. Perhaps frightened. Possibly you’re not even sure you comprehend what that really involves. Whatever your degree of fear, here are three simple strides to traversing your board meet tranquilly and in one piece. Stage 1: BEFOREYou reserve the privilege to ask who will be on your board. Do this. At that point inquire about each board part as well as could be expected. You’ll have the option to make sense of a considerable amount and get ready better for what each may be generally quick to ask you. What does this specific gathering of individuals educate you regarding what the organization is attempting to assess?You can likewise ask to what extent (generally) the meeting should last. This will give you a nice sentiment for what amount to and fro conversation will be conceivable, how much space you’ll be given to pose inquiries, to what extent your answers can be, etc.Step 2: DURING Treat every individual on the board like an individual not simply one more anonymous face. This isn't an indifferent divider asking you inquiries. Every questioner on your board is another chance to make a human association and persuade that a lot more individuals in the organization what an extraordinary fit you would be.Be sure to observe everybody’s name as they are presented. Record every one if that causes you recall. When responding to questions, talk straightforwardly to the person who asked, yet then attempt to widen your answer out to cause the remainder of the board to feel remembered for the discussion.Step 3: AFTERYou’ve took in their names and put forth an attempt to interface with each board part presently thank every single one of them earnestly withâ solid eye to eye connection and a quality handshake. From that point forward, it’s the typical post-meet follow-up methodology. Be that as it may, recall that you have to keep in touch with one card to say thanks for each board part. It appears to be a torment, however it’s these little contacts that will help set you apart.The board talk with: 6 hints for previously, during, and after

Human resource management Specialisation Essay

Idea of remuneration Exploring and characterizing the pay contextâ€System of compensatingâ€compensation measurements idea of rewardâ€Role of pay in Organization-Non-money related pay systemâ€Concept of complete prize framework New patterns in pay managementâ€The 3-P pay idea. Pay and Employee Behavior: Bases For Traditional Pay System and Modern Pay Systemâ€Establishing Pay Plansâ€Aligning Compensation Strategy with HR Strategy and Business Strategy-Seniority and Longevity pay-Linking Merit Pay with Competitive Strategy-Incentive Pay-Person center to Payâ€Team Based Pay. Planning Compensation System: Building inside steady Compensation System-Creating Internal Equity through Job Analysis and Job Valuation-Building Market Competitive Compensation System-Compensation Surveys†Integrating Internal Job Structure with External Market Pay Rates-Building Pay Structures that Recognize Individual Contributions-Constructing a Pay Structure-Designing Pay for Knowledge Program. Worker Benefits Management: Parts Legally required Benefitsâ€Benefits Administrationâ€Employee Benefits and Employee Servicesâ€Funding Benefits through VEBAâ€Costing the Benefitsâ€Components of Discretionary Core Fringe Compensation-Designing and Planning Benefit Programâ€Totally Integrated Employee Benefit Program. Contemporary Strategic Compensation Challenges: Universal Compensation and Competitive Strategies-Executive Compensation Packages†Compensating Executives-Compensating the Flexible Workforce-Contingent Employees and Flexible Work Schedulesâ€Compensation for Expatriates and Repatriatesâ€Strategic Issues and Choices in Using Contingent and Flexible Workers. Presentation: Definition, concerns and extent of PM. Execution Appraisals. Determinants of employment execution. Mapping, procedure, arrangement and pattern of PM. Execution arranging and Role clearness. KPAs-Performance Targets. Quality, Behavior and Results ways to deal with estimating execution. The effect of HRM rehearses on execution. Execution Appraisal: Evaluation focus psychometric tests. Job Playâ€Self-examination 360 Degree evaluations Rating-less 14 examinations for the eventual fate of PMS. Basic episodes worksheet, Combining conduct and results, Attribution hypothesis Causal lattice. Conclusion and Performance improvement. Execution survey, Performance investigation. Execution Bench checking: Human data preparing and execution circle, execution molding factorsâ€Yerkes†Dodson’s Law-Corporate execution the board EFQM Excellence modelâ€Diagnostic and Process seat stamping. PM Audit, PM pathway examination. The effect of Performance Management on Line directors and Employees. Competency mapping and Pay Plans: Competency Mappingâ€Mercer’s Human Capital Wheelâ€Human Asset worth estimator and Accession rate-CIPD Human Capital system, Performance, Competence and Contribution related compensation models. Cafeteria benefits plan, get back to pay. The McBer Generic administrative competency model-Competency causal stream model-Competency gapâ€Competency Assessment-Balanced Score Card system. Execution Metrics and Models: Execution estimates pyramid. Steps for structuring measurements, Wang Lab, Smart pyramid, Conceptual, DHL, RCN Models of PM, Gilbert’s execution lattice and Behavior Engineering model. Course of difficulty shooting with Behavior modelâ€Mager and Pipes inconvenience shooting model †ATI execution improvement model, Spangenberg’s Integrated model of PM, Sears model for hierarchical execution.

Biography of William Shakespeare Essay

In the mid-sixteenth century, William Shakespeare’s father, John Shakespeare, moved to the ideal town of Stratford-upon-Avon. There, he turned into a fruitful landowner, moneylender, glove-creator, and vendor of fleece and rural products. In 1557, he wedded Mary Arden. John Shakespeare lived during when the white collar class was extending in both size and riches, permitting its individuals more opportunities and extravagances just as a stronger voice in neighborhood government. He exploited the adjustment in times and in 1557 turned into an individual from the Stratford Council. This occasion denoted the start of his distinguished political profession. By 1561, he was chosen one of the town’s fourteen burgesses and in this way served progressively as constable, one of two chamberlains, and council member. In these positions, he controlled district property and incomes. In 1567, he became bailiffâ€the most noteworthy chosen office in Stratford and what might be compared to a cutting edge city hall leader. Town records show that William Shakespeare was John and Mary’s third youngster. His introduction to the world is unregistered, however legend pins it on April 23, 1564, conceivably in light of the fact that it is realized that April 23 is the day on which he kicked the bucket 52 years after the fact. Regardless, his sanctification was enlisted with the town on April 26, 1564. Little is thought about his adolescence, in spite of the fact that it is commonly accepted that he went to the nearby language school, the King’s New School. The school was staffed by Oxford-instructed personnel who showed the understudies arithmetic, characteristic sciences, rationale, Christian morals, and old style language and writing. Shakespeare didn't go to college, which was not in any manner irregular for the time. College training was held for rich children of the world class, generally the individuals who needed to become pastors. The various old style and artistic references in Shakespeare’s plays are a confirmation, be that as it may, to the great instruction he got in punctuation school (and to his capacity as a self-teacher). His initial plays specifically draw on crafted by Seneca and Plautus. Much more great than his proper instruction is the abundance of general information displayed in his works. His jargon surpasses that of some other English author by a wide edge. In 1582, at eighteen years old, William Shakespeare wedded the twenty-six-year-old Anne Hathaway. Their first little girl, Susanna, was submersed just a half year laterâ€a truth that has offered ascend to theory concerning the conditions encompassing their marriage. In 1585, Anne bore twins, absolved Hamnet and Judith Shakespeare. Hamnet kicked the bucket at eleven years old, by which time Shakespeare was at that point a fruitful writer. Around 1589, Shakespeare composed his alleged first play, Henry VI, Part 1. At some point between his marriage and composing this play, he moved to London, where he sought after a profession as a writer and on-screen character. Albeit numerous records of Shakespeare’s life as a resident of Stratfordâ€including marriage and birth certificatesâ€have endure, almost no data exists about his life as a youthful writer. Legend portrays Shakespeare as a tricky youngster who was once compelled to escape London under presume conditions maybe having to do with his adoration life. Be that as it may, the little composed data we have of his initial years doesn't really affirm this portrayal. Regardless, youthful Will was not a quick and widespread achievement. The soonest set up account of Shakespeare’s life in London originates from an announcement by the adversary dramatist Robert Greene. In his Groatsworth of Witte (1592), Greene considers Shakespeare a â€Å"upstart crow†¦ [who] assumes he is also ready to bluster out a clear refrain as the best of you. † While this is not really high applause, it suggests that Shakespeare shook the London dramatic chain of importance even toward the start of his vocation. It is normal, everything considered, to credit Greene’s grumbling to desire of Shakespeare’s capacity, obviously we can’t be certain. With Richard III, Henry VI, The Comedy of Errors, and Titus Andronicus added to his repertoire, Shakespeare was a mainstream writer by 1590. * The year 1593, be that as it may, denoted a significant jump forward in his profession. Before that year's over, he made sure about a noticeable supporter in the Earl of Southampton and his Venus and Adonis was distributed. It stays one of the first of his realized that works generally will be printed and was a gigantic achievement. Next came The Rape of Lucrece. Shakespeare had likewise caused his imprint as an artist and most researchers to concur that most of Shakespeare’s works were presumably written during the 1590s. In 1594, Shakespeare came back to the theater and turned into a contract individual from the Lord Chamberlain’s Menâ€a gathering of on-screen characters who changed their name to the King’s Men when James I climbed to the seat. By 1598, he was the â€Å"principal comedian† for the troupe; by 1603, he was â€Å"principal tragedian. † He remained related with the association until his demise. Albeit acting and playwriting were not viewed as honorable callings at that point, fruitful and prosperous entertainers were generally all around regarded. Shakespeare’s achievement left him with a considerable lot of cash, which he nvested in Stratford land. In 1597, he bought the second biggest house in Stratfordâ€the New Placeâ€for his folks. In 1596, Shakespeare applied for a crest for his family, as a result making himself a courteous fellow. Thusly, his girls made â€Å"good matches,† wedding affluent men. That year that he joined the Lord Chamberlain’s Men, Shakespeare composed Romeo and Juliet, alongside Love’s Labour’s Lost, The Taming of the Shrew, and a few different plays. Two of his most prominent disasters, Hamlet and Julius Caesar, chased after 1600. Hamlet is generally viewed as the principal present day play for its multi-faceted fundamental character and extraordinary portrayal of his mind. The main decade of the seventeenth century saw the presentation exhibitions of a considerable lot of Shakespeare’s most praised works, including a significant number of his purported history plays: Othello in 1604 or 1605, Antony and Cleopatra in 1606 or 1607, and King Lear in 1608. The last play of his to be performed was most likely King Henry VIII in either 1612 or 1613. William Shakespeare lived until 1616. His significant other Anna kicked the bucket in 1623 at 67 years old. He was covered in the chancel of his congregation at Stratford. The lines over his tombâ€allegedly composed by Shakespeare himselfâ€read: Good companion, for Jesus’ purpose avoid To burrow the residue encased here. Favored be the man that saves these stones And reviled be he that moves my bones. *The dates of organization and execution of practically all of Shakespeare’s plays stay questionable. The dates utilized in this note are generally settled upon by researchers, however there is as yet huge discussion around when and where he composed the greater part of his plays.

The Design of Health and Safety Control Systems Assignment - 1

The Design of Health and Safety Control Systems - Assignment Example The structure of any gear utilized at work is controlled and estimated by different enactment, with the flexibly of apparatus (security) guidelines 2008 covering the stepladder associated with this activity (Policy Group STSU, 2008). The Provision and Use of Work Equipment Regulations 1998 spread the stepladders utilization and support all through the activity (Policy Group STSU, 1998). This PUWER enactment necessitates that the hardware be ‘suitable for the planned use’ and ‘maintained in a safe condition’. Standard checks are required by this enactment, and all checks ought to be recorded to guarantee that the gear is in the most ideal condition to forestall wellbeing and security issues. Furthermore, all workers worried in the activity are required to have satisfactory preparing. To check the capability of these workers, the PUWER enactment necessitates that all hardware must be utilized by the individuals who have gotten satisfactory data with which to u tilize the gear securely. For this situation, to guarantee that all representatives are able, they should be indicated the right utilization of the stepping stool before the activity notwithstanding any earlier preparing. For the synthetic concoctions, the right security method ought to be completed and the representatives ought to be acquainted with the bundling to guarantee they know the dangers and signs. The Dangerous Substances and Explosive Atmopsheres Regulations 2002 (Disease Reduction Program Office, 2002) necessitates that all substances that are combustible are controlled, and managers ought to ‘find out what hazardous substances are in their work environment and what the fire dangers are’, just as ‘put control gauges set up to expel [or] remove’ the dangers. Workers ought to be appropriately educated about and prepared in the use of these synthetic compounds. The sealant, for this situation, is the hazardous substance and the workers included ou ght to be educated regarding the dangers and preparing in its utilization. At long last, the government assistance of the workers is additionally a worry in encased spaces. The Confined Spaces Regulations 1997 ought to be followed severely to guarantee that work in the encased space is protected, solid and represents no hazard to government assistance. Checks Hazard Control Measure Results What else should be possible? Safe? Splash Sealant Ensure all representatives utilizing this substance comprehend the dangers of the substance and the crisis proceedures included Spray Sealant Ensure all workers are given veils to keep any harm to wellbeing from the sealant Ladder Ensure that stepping stools security data is exceptional and fitting looks at have been conveyed Ladder Ensure all representatives are prepared in the best possible utilization of the stepping stool Ladder Ensure all representatives are given hard caps to forestall harm to the head on account of a fall Transport Ensure a ll representatives have clean drivers licenses and know about the threats of driving down private paths (just as would be expected driving perils) Risk Assessment What are the perils? Who may be hurt and how? What's going on with you as of now? What further activity is fundamental? Activity by who? Activity by when? Done? Stepping stool The workers utilizing the stepping stool to get to the sewer Ensuring that preparation and gear is protected and set up. None Spray Sealant The workers in the bound space where the sealant is being utilized Ensuring that all fire dangers are evaluated and expelled however much as could be expected. All representatives know about the departure methodology for this assignment. All representatives have the proper gear for this undertaking.

The Importance of Being Familiar With Your Diet

The Importance of Being Familiar With Your DietIf you're trying to write an essay or would like to start one, you might find that these toefl essay topics are a good place to start. In fact, it's important to learn about the particular foods that are good for your well being and health before you begin your exercise program or diet plan. The more familiar you are with what you're going to be eating, the better prepared you'll be for when you've really gone off the reservation.Let's start by taking a look at the types of food that are best for you. Two of the foods that are probably going to be very important for you to have in your diet are raw vegetables and fruits. You'll want to eat a lot of raw vegetables and fruit, especially the ones you find on your plate at lunch time. These foods are full of vitamins and minerals that your body is missing out on and will supply your body with energy as well as all of the essential vitamins and nutrients that it needs.The next thing that is a good choice for you to include in your diet plan is to make sure that you eat lots of nuts. Nuts are nutritionally superior to any other kind of food you eat and provide a variety of nutrition and fiber that your body can't get from other sources. They also make a great snack.If you're not used to eating a lot of fresh fish, then you may need to change your eating habits, especially if you live in the southern United States where the ocean is often considered fresh water. Most people consider salmon and tuna to be fresh and in season, but they are actually not. Just because they're in season doesn't mean that they're safe to eat, so you'll want to watch what you eat and how much you eat in order to avoid toxins and contaminants.Of course, the last thing that you'll want to include in your diet planis plenty of fresh fruits and vegetables, especially those that are green. Eating only these kinds of food is really important because they're packed with fiber and can prevent you from g etting too hungry as well as keep you feeling full. That way, you can get the rest of your daily calories, while eating enough food to maintain your weight.So now that you know how to take a look at the types of food that are good for you and find the one that's right for you, you'll want to write an essay topic that covers that topic. Some examples of essay topics that you might consider are: The importance of eating raw foods, The importance of eating fruits and vegetables, A healthy diet can lower your risk of heart disease, The importance of eating plenty of protein, and The advantages of eating meat from grass-fed animals. All of these topics are worth discussing with your teacher, your professor, or your friends, especially if you've got a bit of extra cash that you'd like to put toward the college expenses.So be sure to look at toefl essay topics carefully before you begin. It's important to take the time to find a topic that's going to interest you and then write about that topic. Hopefully, when you're done, you'll be more knowledgeable about the topic of your choice and you'll even be able to talk about it with your classmates and instructors at school.

International Marketing Political, Economic Factors - 1650 Words

International Marketing: Political, Economic, Technological Factors (Essay Sample) Content: International MarketingNameInstitutionAbstract In the last half of the twentieth century, the countries established barriers to the international trade. Because of the barriers, the firms began to pursue the global strategies to gain the competitive advantage against the competitors. Most of the companies nowadays are eyeing the global marketplace that will assist them in improving the competitiveness, expanding their markets. Additionally, the overseas market may reduce the companys operative budget. Nowadays, there is a considerable controversy of the appropriate strategy that should be used in ensuring that the company succeeds in the international market. Companies that want to enter in the international market should consider both internal and the external forces before arriving to the appropriate international marketing strategy. This paper is divided into three parts. The first part of this paper will explain the PESTLE analysis that the firms should consider before venturing in the international markets. The second deals with the international marketing strategies that the companies can choose from. Some of the international marketing entry strategies discussed includes franchise, distributors, and mergers among others. The latter part of the paper will conclude the paper and give recommendations. Table of Contents TOC \o "1-3" \h \z \u  HYPERLINK \l "_Toc437602836"
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International Marketing  PAGEREF _Toc437602837 \h
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9International MarketingIntroductionThe international marketing is a term that is largely used in business nowadays. According to Doole Lowe (2008), the international marketing refers to the compan y using their marketing mix across their national boundaries. The international marketing involves the firms manufacturing and distributing their products and services around the world. Other companies opt to sign the distribution agreements with foreign agents where the foreign takes the market products, distributes and conducts the market development. The foreign agent is also responsible for pricing. Also, some companies come up with an integrated network that they use for manufacturing plants in the global platform. Success in the international marketing requires the business managers to be competent in the international business environment. Many companies are engaging in the international marketing to enhance their competitiveness and to increase their market share. Studies that were conducted by Doole Lowe (2008) indicate that the company should have a well researched international marketing plan that will ensure international business success. For many companies, dealing w ith the international market has been a challenge that they have to conquer on a daily basis. For the companies to strategically position themselves for global competitiveness, the companies are using the mergers, acquisitions, licensing, and alliances.PESTLE AnalysisThere are various factors that the company should consider before venturing into the international markets. Some of these factors include political, social, environmental, technological, legal and economic. An international marketing manager requires vast knowledge of the complexities and the implications that the company has to deal with internationally. Political FactorsThe political factors largely affect how the company conducts its business on the international platform. The political factors in the international market refer to the extent in which the government influences the success of a certain business (Doole Lowe, 2008). In most cases, the government controls the economy that affects the business operations . Some of the political factors that largely affect the business include the tax laws and trade restrictions that largely impact the business directly and indirectly. When a company wants to venture into a country that has a political stability, they have higher chances of succeeding and getting major profits. Political factors affect how the companys foreign market operates.Economic FactorsSome factors that include the interest rates, exchange rates influence the way the businesses is conducted. When the country is economically stable, the company has a larger likelihood of success than in a poor country. A good example is a way the international marketing and business is largely influenced by the changing exchange rates.Social FactorsThe social factors have to do with the culture, norms, values and other demographic factors that the society operates in. In a foreign market, understanding the countrys culture is very imperative. Ethics, media among other factors come under the soci al factors, and the business has to observe them to ensure business success in the international market.Technological FactorsNowadays, various companies are using technology in doing their business. The country that is technologically developed is a good country for companies to invest in. Production, distribution, and communication are largely affected by technology.Legal FactorsThe legal factors include the way the business is directly connected to the countrys rules and regulations. Some of the laws that largely affect the success of the business include the antitrust laws, consumer laws and the health and safety law. A business that has intentions of entering in countries that have these laws should be prepared on how to deal with these factors.Environmental FactorsThese are factors that directly affect the business environment that include the weather, climate, environmental laws among other factors (Doole Lowe, 2008). Some businesses, for example, farming and tourism are larg ely affected by the environmental factors. The climate in businesses like farming and tourism affects the way the businesses operate and the profits.The companies that want to engage in the international marketing should consider the above PESTLE factors. Also, the issue of ethics is gaining more popularity nowadays since it largely affects the success of marketing in the international platform. The ethics in marketing can be defined as the values and morals that govern business actions and individuals. Some of the ethical considerations include corporate social responsibility, charities among others. Its worth noting that some actions in the marketing may be legal but unethical, and companies should ensure that all their marketing processes are ethical to gain the customers loyalty.International Market Entry StrategiesEntering new and foreign markets can be a challenging task that businesses have to deal with. In most cases, the business enters into the new markets with high hopes but may face the challenges of no sales, lack of the marketing infrastructure, and little knowledge on the market among other challenges. The companies that succeed in international marketing have a laid down plan that assists them in handling the issues. There are a couple of strategies that are used by the businesses in entering the foreign markets. The choice on the best strategy depends on the products being produce, the market and the county involved (Doole Lowe, 2008). Despite that a good choice on the market strategies is crucial, all the marketing entry strategies have their risks and benefits that affect their productivity. The strategies include;DistributorThis is the most common method that is used by many businesses. In this case, the businesses look for experienced partners in the new market and use them for distribution. This strategy a largely worked since the local distributors has the local contacts. Additionally, these distributors are familiar with the local cond itions and the regulations that are required. Even though this method has worked for many companies, it has a drawback in that the business may lack the control of the products operations sinc...

Should Quit Smoking For Good - 2709 Words

Ever since tobacco and smoking has been invented and become popular amongst people of all ages and backgrounds, numerous studies and methods have been dedicated to studying how one can actually quit smoking for good. One may ask why start smoking if quitting is the main aim. The answer is simple. People resort to it in times of crises or due to peer pressure, only later realizing its harmful consequences for health. Upon interview, a US based Surgeon pointed out the fact that one of the most important ways of enhancing the quality and number of years of one’s life is to quit smoking. (Guide to Quitting Smoking, 2012)This paper will mainly be focusing on the various methods one can use in order to quit this habit for good. More so, it will†¦show more content†¦(Paddock, 2012) These are: Use of pharmaceutical products: severe addiction to nicotine is basically the result of nicotine. To quit smoking gradually, one has to replace it with nicotine patches completely and then gradually decrease the content of nicotine through thee patches. This makes the body gradually used to getting rid of nicotine addiction. However, a qualified and specialized doctor needs to be consulted before using such nicotine products and they are not be bought or used without a prescription. (Anda, Williamson, Escobedo, 1990) Counseling and rehabilitation programs: through proper group therapy or individual sessions with experts, people become aware of their weak and strong points and how to overcome the weak ones. According to Paddock, advice from others helps to raise self awareness and makes it easy for one to recognize when and what his weak moments are. Support from your peer groups is also important in order to prevent any relapse that might occur and helps you become focused on your o bjective i.e., to quit smoking. (Paddock, 2012) Keeping a record: If a certain person is in the habit of smoking, it is very important to keep a track of certain logistical issues. Examples includes how many cigarettes smoked on an average per day, how much money is spent on cigarettes on a weekly or monthly basis, how much cost cutting needs to be

Daily Struggles for Fame, Money, and Power in the Book Bel...

Bel Canto Bel Canto is a book full of complex characters, who are slowly unraveled throughout the novel. At the beginning of the novel, the characters are caught up in daily struggles for fame, for money, for power. But once captivity removes these struggles, people gravitate toward art and culture. Yet the transformation of Gen Watanabe, from a gifted individual into a man blind by love, could be considered immoral. He starts off as a very capable and sensible young man and in the end transforms into a foolish lovesick boy who gives in to his passions and forgets to think about the current situation. Despite being just a translator who possessed knowledge of several difficult languages, Gen was also a capable worker. Mr. Hosokawa praised him for doing things that were even asked of him. Mr. Hosokawa even commented that â€Å"When there was nothing that needed translating, Gen simply seemed to take care of things before anyone knew they needed taking care of.† Mr. Hosokawa was not the only one who praised Gen. Everyone else admired him likewise. The Generals, along with all the hostages, were surprised by his capabilities. General Benjamin even asked him â€Å"How did you get to be so smart?† Gen was complimented more than once that was probably nothing that he couldn’t do. Roxanne was even surprised that he couldn’t play the piano. She said â€Å"I thought you might†¦You seem to know how to do so many things.† Gen was very popular as everyone both liked and needed him Gen Watanabe’s

Analysis Of My Dream - 1056 Words

Dream In my dream, I saw my stepmom talking to a group of men. This group of men looked like they were part of a bike gang, and they all had either a knife or a gun on them. The group of men had scary tattoos all over them, leather vests, and distressed jeans on with boots. The men took off and were headed to an apartment complex in search of someone. They didn’t knock on any doors or try to break into a specific apartment; they were just walking around looking for someone outside the apartment buildings. When they found who they were looking for, they started running and shooting towards that person. It was my father. At this point in my dream, I started screaming and crying, but I wasn’t actually in my dream. It felt as if I was just†¦show more content†¦I then asked her to describe their tattoos, but again I got no answer. At that point, I knew that the only two characters that I had to focus on were on her dad and her stepmother. When I ask the dreamer to tell me about her stepmom, she replied by saying that she was an awful person and that they never got along. She also added that when she was living with her, she felt like her stepmom did not love her and that from the very beginning she was trying to separate her from her dad. Then, when I ask her to tell me about her dad, she went on to tell me that her dad and her, have always had a close bond, and that she feels until this day that she has to protect her dad from her stepmom, as she has done some pretty bad stuff to her dad during and after their marriage. I then ask the dreamer to explain what her stepmom has done to her dad in the past and now that they are divorce? She discloses that when her dad was marry, her stepmom was not a very responsible caregiver because she used to leaved her dad to take care of all the children and all of the responsibilities of the house, and when her stepmom returned home there always seem to be a lot of conflicts between her and her dad as he was starting to suspect that she was probably cheating on him, but he was never sure if that was true or not. She also told meShow MoreRelatedAnalysis Of The Book My Dream 1460 Words   |  6 Pagesbook. When I started this project, I was not sure what I was doing. Without having any theme, I just followed what I wanted to draw when I graved a pen. Some days, I drew what I saw in my dream, some days, I drew my emotional feelings that I had hard time to express, and some days, I drew whatever that came up in my mind. Interestingly, if I look back the images that I drew, it shows that I unconsciously drew many images that is reminiscent of anima/ animus or sky/the universe. I did not know aboutRead MoreAnalysis Of The Poem My Dreams 951 Words   |  4 Pages Expository Essay Mrs. Cassie Chappell was the very first person that ever inspired me enough to chase my dreams. As a young teen with a rough home life, things always seemed to bring me down. Mrs. C realized my struggle and told me to come to her with anything I ever needed. Her teachings made me see my strong points and assisted me in working on my weak ones . She encouraged me daily to fight for what I wanted in life, and to improve on the weakness I had. As history repeated itself I fellRead MoreAnalysis Of The Book The Dreams From My Father 1385 Words   |  6 Pagesthis memoir and his life as the most powerful man in Washington, DC. In this paper, the focus will be on Obama and his father, African American history, his way to success, and finally, his experience in Washington. First published in 1995, the Dreams from my Father reveals a great portrayal of the head of the US government as a person before achieving his status and power. Today, across the globe, the name Barack Obama would be recognizable –the man who stirred the status quo of the Presidency andRead MoreAnalysis Of Metlife s Dream For My Child 1720 Words   |  7 Pagesthe company or product. One method that advertisers use to persuade viewers in an ad is by promoting ideas of humanism. Humanism is the body of moral values that humans possess. This includes family values, which is what is used in MetLife’s â€Å"Dream for My Child† advertisment. MetLife tries to sell a humanistic idea about their product in their advertisement. The advertisement specifically targets parents. In this ad, a father and his young daughter are walking to school when the daughter handsRead MoreAnalysis Of Piper Cameron Lee The Girl Of My Dreams 2279 Words   |  10 Pagesat me, my stoma ch twists and turns and is filled with desire for Piper. Her gorgeous, silky blonde hair flows side to side when she walks. When she struts past me, I can smell the sweet aroma of her perfume. I love listening to the way she talks and giggles. Piper is the girl of my dreams. I want to ask her to be my girlfriend because I believe that we would be the best couple of Whitney High School. Or even the best couple in all of California. Logan catch the football! I faintly hear my fatherRead MoreAnalysis Of I Have A Dream That My Four Little Children 885 Words   |  4 PagesMartin Luther King Jr once said, â€Å"I have a dream that my four little children will one day live in a Nation where they will not be judged by the color of their skin but by the content of their character.† In the miniature town of Maycomb people decide their decisions based on the individual s appearance. In a tiny southern town, a small mischievous girl tells the story on how her brother breaks his arm at the elbow. Throughout the novel, the citizens of Maycomb county show many forms of discriminationRead MoreEssay about Dream Analysis768 Words   |  4 Pageschoose Dream Analysis. â€Å"Dream Analysis is a process of determining the meanings of dreams through symbols, myths, free association, and memories. There are a variety of philosophies and approaches for analyzing dreams including Adlerian (dreams are projections of a persons current concerns), Gestalt (every person and object in a dream represents an aspect of the dreamer), and psychoanalytic (dreams are a key to what is happening in a persons unconscious). Why would I want to choose Dream AnalysisRead MoreA Dream Using Jung s Theory Of Dreams1236 Words   |  5 Pagestypically analyzed dreams with respect not only to the dreamer and their own associations, but also using his own archetypal associations developed throughout human history for symbols, images, and the overall story of a dream. Jung’s universal associations aid persons wishing to analysis their own dreams. Jung also acknowledged both objective and subjective portions of dreams, meaning that some parts of dream may contain deeper s ignificance, while occasionally parts of dreams may have no deeperRead MoreAnalysing Personal Dream s through Activation Information Mode Model977 Words   |  4 Pagesthan a few dreams while asleep, that is because, whether you know it or not, everyone dreams while asleep. Based off the Activation Information Mode Model theory, dreams are random neurological firings that have no particular meaning. The reason dreams feel so real and personal is because they are based from recent memories located in the brainstem. Although dreams are meaningless, our brain tries to make connections. Through the Activation Information Mode model people are able to analysis personalRead MoreEssay about Dreams Their Analysis1413 Words   |  6 Pages Dreams Their Analysis The assignment is to recall a dream and analyze it from one or two theoretical perspectives weve learned thus far in dream analysis. Dreams have been a vehicle to express emotions, thoughts and feelings. Sometimes they pose questions which have been rooted in our conscious. Dreams are personalized works which we have consciously directed and created in our minds and no one interpretation is right or wrong. Weeks later upon receiving this assignment I had an incredible dream

Rehabilitation Of Prison Is It Possible Or A Lost Cause

Rehabilitation in prison: Is it possible or a lost cause? When people think about the men and women that occupy our prison system, I’m sure one of the first things that come to their mind isn’t â€Å"rehabilitation† and the different programs that could be implemented in order to get these crooks mentally healthy and ready to be released back into society. What does come to one’s mind more often than not, are the negative behaviors that got these men and women into the prison system in the first place, the punishment that will be laid out for them, the long hours that are going to be spent thinking about what they have done to not only their life, but the lives of the individuals targeted and their families. It is easy to forget that these†¦show more content†¦The problem is that many people keep going back to institutions and have been since childhood. It ends up being a place of comfort for them instead of a place of punishment because they have had no way of learning any other way. How do you expect a human being to learn their lesson and change for the better and be a productive member of society when the same corruption that happened outside the penitentiary takes place inside? It is no surprise that prison is supposed to be a place of punishment, where an individual is sent away to pay for their wrongdoings and reflect on their behavior and the harm that it caused others. Many people have this idea that they should rot in jail for the pain they have caused others and that they deserve this type of treatment. In some instances I agree with it to a certain extent but on the other hand it is useful to think about what causes these individuals to lead a life of crime in the first place and what could be done to help these people become better while locked up. Often times the same behavior that got these men and women into prison in the first place is continued while incarcerated. I think this is partly due to the fact that prison is better at punishing people rather than helping to rehabilitate them. Wouldn’t it make more sense to have certain classes and programs implemented in our prison

English Legal System UK Civil Legal Process

Question: To be acceptable to ordinary people, I believe [the] legal process in litigation must be designed to encourage, first, settlement by agreement; secondly, open and speedy trial if agreement is not forthcoming. In other words. Justice, not truth is its purpose. It is against criteria of justice and fairness that the system must be assessed. (Lord Scarman) Critically assess the UKs civil legal process. Answer: English Legal System The legal system of every country promises justice to be delivered accurately and quickly. Every person who has suffered physically, economically or mentally approaches the Court of law in its country that guarantees the sufferer or the injured a promise of redressal of his sufferings. As the citizen of the country believes in its justice system and the rule of law, they refrain from taking the law into their hands and believe that justice will be delivered to them some day from the Courts following the adequate rule of law. Therefore, the judicial system of every country has the responsibility to assure inexpensive and quick ways to deliver justice to the citizen of its country without losing the real essence of justice, which includes fairness, unbiased outlook and equality before the law. Thus, the judicial system in the United Kingdom encourages settlement between parties by agreement and speedy trial in case settlement by agreement is not possible. Many disputes that are heard before the Courts get settled before the Courts can believe its final judgement and many disputes are settled between parties before the disputes even come before the Courts. Therefore, the Courts are rapidly encouraging settlement by agreement, as its a faster and a more efficient way of dispute resolution. The Courts go ahead also to include penalties for parties who are not willing to readily follow the said approach of dispute resolution by making them liable for costs of the proceedings which would be allocated to the other party in case of settlement by agreement. Settlement by agreement is an agreement to bring to an end any dispute between two parties by mutual consent following the principle of good faith. The same is an amicable mode of resolving disputes and ending the litigation process between parties or preventing the same. It is become a part of public policy in the United Kingdom to encourage settlement by agreement. In the judgement of the case M. H. Detrick Co v Century Indem Co 299 Ill. App 3d 620 the Court stated that Courts will encourage settlement by agreement and the same will be given full effect. Settlement of any dispute by agreement is permitted before the initiation of court proceedings and during the court proceeding before the courts judgement. Usually, the format of these agreements is in the form of a Consent Order that is in writing which can be enforced if required. In case, of a settlement by agreement, the Consent Form take the place of a Courts Judgement which can be enforced and executed by either f the parties and which includes the order as to which party is liable to bear the costs. Some parties adopt the Tomlin order to settle their disputes, which includes consent order along with an attached schedule to it. The primary feature of Tomlin order is that it permits the parties to include such terms in the order, which even the Court, is not authorised to allow. The most significant reform in settlement by agreements is the provision of Part 36 offer in Civil Procedure regulations in the United Kingdom. The Part 35 offer in the United Kingdom deals with rules that govern the manner in which Courts settle disputes by agreements. It is open to both the parties to a dispute to make a Part 36 offer. If an offer under this section is made by the defendant and the claimant refuses to accept the same, and then claimant will be liable to pay a portion of defendants cost if the sum that is awarded by the court in the final judgement less than what the defendant offered to pay. The same principle will apply in reverse. However, the same will be awarded only when certain formalities as to the said offer is fulfilled. One such formality is that the offer should be open for the other partys acceptance for at least 21 days. It is in the parties favour to make a tempting offer to another party for settlement of disputes and avoid inexpensive litigation. Ho wever, offers made with terms, which are not satisfactory, are allowed to be ignored. Every party before it decides to file a suit in the Court hires an attorney. Therefore, it becomes the duty of the attorney to advice its client on the availability of the option to settle by agreement and assure their clients that it is readily encouraged and accepted by Courts as a means to solve disputes. One primary advantage of this mode of dispute resolution is that the process to attain justice is speedy and inexpensive which every common person in the country is convinced to follow. However, when the parties to a dispute are not ready to accept the settlement by agreement approach to solving disputes, the second option available before the Courts to deliver adequate and quick justice is a speedy trial of the dispute. Many a time, a person may take law in his own hands committing crimes to punish someone after suffering from the said person. However, if the individual is convinced that the regular system in the country can provide him a better and a quicker means to punish his offender, he will opt for the judicial way to punish his offender that will in return eliminate crimes that occur to punish wrongdoers. Therefore, speedy litigation is a key to this problem. On October 1, 2015, the Courts in the United Kingdom came up with a scheme called one-year litigation target. This scheme was enforced to encourage quick and speedy trials. This scheme proposed to end or conclude a case within ten months from the date the case was brought before the court. In case, a dispute between parties cannot be settled by agreement, the Court will adopt the principles of the said scheme to conclude quickly any dispute brought before it. Judgement in this scheme is said to be delivered within six weeks after the trial is completed. For the citizen of the country to adopt the legal way to fight every dispute amongst them, they need to respect the judicial system of the country, which is only possible when the same is favourable and quick. Thus, settlement of disputes by agreement and a speedy trial in case agreement settlement is not materialised will only increase the respect of judiciary in the eye of a common person. Reference List Greene, H., 2015. Undead Laws: The Use of Historically Unenforced Criminal Statutes in Non-Criminal Litigation.Yale Law Policy Review,16(1), p.5. Hanretty, C., 2013. The decisions and ideal points of British Law Lords.British Journal of Political Science,43(03), pp.703-716. Huxley-Binns, R. and Martin, J., 2014.Unlocking the English legal system. Routledge. Kas, B., 2015. European Union Litigation.European Review of Contract Law,11(1), pp.51-75. Martin, J., 2013.The English Legal System, eBook ePub. Hachette UK. Sime, S., 2013.A practical approach to civil procedure. Oxford University Press. Terrill, R.J., 2012.World criminal justice systems: A comparative survey. Routledge. Varney, M. ed., 2010.The European Union Legal Order After Lisbon. Kluwer Law International. Martin, J., 2013.The English Legal System, eBook ePub. Hachette UK. Varney, M. ed., 2010.The European Union Legal Order After Lisbon. Kluwer Law International. Terrill, R.J., 2012.World criminal justice systems: A comparative survey. Routledge. Sime, S., 2013.A practical approach to civil procedure. Oxford University Press. Hanretty, C., 2013. The decisions and ideal points of British Law Lords.British Journal of Political Science,43(03), pp.703-716. Greene, H., 2015. Undead Laws: The Use of Historically Unenforced Criminal Statutes in Non-Criminal Litigation.Yale Law Policy Review,16(1), p.5. Huxley-Binns, R. and Martin, J., 2014.Unlocking the English legal system. Routledge. Kas, B., 2015. European Union Litigation.European Review of Contract Law,11(1), pp.51-75.

Unusual Circumstances free essay sample

Mistakes in life are like the first time you jump into a pool without knowing how to swim; it allows you to realize it’s not a good idea and learn how to correct it before you end up drowning again. You’ll never learn anything in life without making mistakes first because they are the best learning experiences. My dad was that daring little boy that would jump in the deep end of the pool not knowing how to swim. Although he knew he would drown every time he had to keep trying it until he realized he needed to begin in the shallow to become a great swimmer. When I was about twelve years old my father was incarcerated. At thirty-six years old he was still trying to jump into the deep end without learning how to swim first. Instead of finishing high school and going to college he took the easy path and became a mechanic. We will write a custom essay sample on Unusual Circumstances or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page A couple of years later, young and clueless, he met the wrong people and decided that he wanted to live extravagantly like them. He kept his job as a mechanic to cover up what he was doing on the side. We moved to a nicer house and bought luxurious cars, my sister and I had everything we could ever dream of. As he became more powerful in the drug industry our perfect little family grew apart. Although he fully supported us he stopped coming home at night and when he did he was drunk as could be. That’s when the domestic violence started; all I remember was we would have our bags packed and ready to go by the door, as soon as my dad pulled up in the front of the house we would run out the back door and go stay at a cheap motel. We lived like this for nine years and to be honest I felt bad for my dad it was like he kept drowning in the endless deepness of the pool with no possible way up. But despite every hardship he put us through he was everything in my eyes. When he was incarcerated he my world was shredded to pieces. I was the little girl drowning in the deepness of the water, that couldn’t seem to find her way back up. I started doing horribly in school; I went from a straight A student to a student who sat in the back of the classroom to staring off into space. I didn’t care about school, and I felt that I had no reason to do well in school. I wanted to punish my dad for not being there for me, and show him that I needed him. I started acting up at home because I thought it would bring my dad back up from the dark deep water, but I was only drowning my mother and I deeper into the water. One day I received a letter from my dad, it was the first one ever and he wrote it because he owed me an explanation. He explained to me that he didn’t go to college of finish high school because he was rebellious and just wanted to have fun. He said it was the biggest regret in his life and if I wanted to have to support my family in the future the way he had to then to continue on the path I was headed. But I still had time to come up from the deep dark water and revive myself so I can open my eyes to the beautiful sunshine. I didn’t want to have to live like that in the future. I would never want my kids to drown in the deepness of water but to instead float on top of the water. I realized my dad was given an opportunity to come up from the water and revive himself to. He was incarcerated to realize that what he was doing was wrong and improve his life. He learned a lot while he was in there and came out a changed man. He had to make the mistake of jumping into the deep end and drowning before he could realize that he had to begin in the shallow first to become a great swimmer.

Whig History of Science

Table of Contents Theory-Loading of Observation Popper’s Theory of Falsification Merton’s Norms of Science Kuhn’s Paradigms Reference List Whig history describes our past as a kind of progression towards independence and enlightenment. The major idea of this history is the raising of scientific progress, human freedom, and constitutional government. Kearney underlines that Whig interpretation of any history â€Å"implies a view of the past which divides men essentially into two simple categories, progressive or reactionaries, forward-looking or backward-looking.† (1971, 17) Advertising We will write a custom essay sample on Whig History of Science specifically for you for only $16.05 $11/page Learn More According to such idea, Whig history of science divides all scientists into good and bad ones. Good scientists stick to the side of truth, and bad, ignorant, scientists prefer to disprove the truth. Whig history of science presents all past cultures like blind groups, which try to arrive at the views people have already enlightened. Only great men or women can present great discoveries, which will be truthful and corresponding to the already existed theories. Whig history of science creates a kind of barrier to clear understanding of everything. Theory-Loading of Observation Observation plays a very important role in the development of science. Alan Chalmers (1982, 23) points out that observation should be respected due to two reasons: (1) â€Å"science starts with observation† and (2) â€Å"observation yields a secure basis from which knowledge can be derived.† The theory-loading of observation is rather important for humans’ understanding of how science works and can be developed. Humans observe many things and make certain conclusions about them. This is why it is possible to say that nature give all facts, which are so important for science, to humans. People have nothing t o do but continue observing things and compare them with their own predictions. The theory-loading of observation and facts, gathered by people from nature, infect all the tests and influence considerably future results. In order to make true, clear conclusions about something, it is crucially important for an observer to stay unbiased and unprejudiced. Popper’s Theory of Falsification Karl Popper was a famous Australian and British philosopher. One of his main purposes was the explanation of why many people could not come to one and the same conclusion after the experiment had been already conducted. Proper underlines that things do go wrong during the experiments, this is why the results cannot be positive. Advertising Looking for essay on philosophy? Let's see if we can help you! Get your first paper with 15% OFF Learn More According to Popper, experiments cannot prove something but just fail to disprove. â€Å"Popper’s theory of falsification relies upon closely similar ideas about the role of ‘agreement’ among the scientists.† (Niiniluoto, 49) Popper works between two conceptions, which are the centre of his theory. They are verification and falsifiability. With the help of Popper’s theory of falsification, it is easy to analyze and criticize already existed works and experiments and demonstrate their falsifiability. In such case, the hypothesis, created according to Popper’s theory of falsification, cannot be disproved, and this is what is necessary for science. Merton’s Norms of Science One of the sociologists, who influenced considerably the development of science, was Robert King Merton. He conducted numerous researches into the sociology of science and developed one of the most famous norms of science, also known as CUDOS. The Merton’s norms of science â€Å"compose an interacting and mutually reinforcing system of behaviour designed to make the common intellectual propert y of science proof against the distorting possibilities.† (Trachtman Perrucci, 13) The norm of communism underlines common ownership of all discoveries, ideas, and goods comprised by science. The norm of universalism lies in the fact that truth-claims of science should be evaluated without taking into consideration race, gender, religion, class, etc. Disinterestedness norm is all about the absence of scientists’ preferences during conducting researches. The last norm of organized scepticism points out that all scientific ideas have to be checked and analyzed properly before they will be presented to the public. Kuhn’s Paradigms Thomas Kuhn was one of the most known American historians of science and philosophers. Kuhn said that science was not able to progress any more because of unbelievable increase of new knowledge. His notion of paradigms replaced numerous theories in the social sciences. â€Å"A paradigm is an all embracing theoretical framework that defi nes scientific work in a given moment or period within one particular field of science.† (Schuster, 128) Kuhn had an unbelievable desire to avoid certain subjectivity in science; however, his paradigms were not properly evaluated, they could not be connected to the modern world, and, finally, Kuhn’s paradigms could not help to solve any problem existed in science. Advertising We will write a custom essay sample on Whig History of Science specifically for you for only $16.05 $11/page Learn More This is why these paradigms are rather infamous in philosophy of science. Without any doubts, Kuhn developed the idea of paradigm better than any one before; he described the components of any paradigm and even underlined its importance in science. Reference List Chalmers, A. F 1982, ‘The Theory-Dependence of Observation’, What is This Thing Called? An Assessment of Nature and Status of Science and Its Methods, University of Queensland P ress, St. Lucia, pp. 22-37. Kearney, H 1971, ‘The Whig Interpretation of History’, Science and Change 1500-1700, Weindenfeld and Nicholson, London, pp. 17-22. Niiniluoto, I 1984, Is Science Progressive? Springer. Schuster, J. A 1995, ‘Kuhn and the Nature of Science and Scientific Revolution’, Introduction to the History and Social Studies of Science, Department of Science, University of Wollongong, pp. 123-148. Trachtman, L. E, Perrucci, R 2000, Science under Siege: Interest Groups and the Science Wars, Rowman Littlefield. This essay on Whig History of Science was written and submitted by user Lauryn T. to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Definition and Examples of Mass Nouns in English

Definition and Examples of Mass Nouns in English A mass noun is a  noun (such as advice, bread, knowledge, luck, and work) that names things that, when used in English, cannot usually be counted. A mass noun (also known as a noncount noun) is generally used only in the singular. Many abstract nouns are uncountable, but not all uncountable nouns are abstract. The contrasting term is known as a  count noun. Examples and Observations Fun does not have a size.(Bart Simpson in The Simpsons, 2001)Wisdom is not a product of schooling but of the lifelong attempt to acquire it.(Albert Einstein)Curiosity killed the cat, but satisfaction brought it back.(Eugene ONeill)After silence, that which comes nearest to expressing the inexpressible is music.(Aldous Huxley)I seek constantly to improve my manners and graces, for they are the sugar to which all are attracted.(Og Mandino) Double Duty: Count Nouns and Mass Nouns James R. Hurford, Grammar: A Students Guide Some nouns can serve as both count and mass nouns. The noun war is an example. In war is ghastly, war is a mass noun, whereas in the wars between Rome and Carthage were ruinous, war is used as a count noun. Unusual Plurals R.L. Trask,  Mind the Gaffe! English nouns denoting things that cannot be counted, such as wine, coffee, and intelligence, do not easily form plurals in their central senses. Some of them, however, can be pluralized when they have transferred senses, such as varieties (Rhone wines), measures (four coffees), or embodiments (alien intelligences). You should not overuse such unusual plurals, however, since they can easily become pretentious, as they do in those silly signs announcing  ice creams and hair stylings. Distinctions Between Count Nouns and Mass Nouns Edward J. Wisniewski, On Using Count Nouns, Mass Nouns, and Pluralia Tantum: What Counts? Is there a conceptual basis for the grammatical distinction between count nouns and mass nouns? One answer is that this grammatical distinction is, to a very large degree, semantically opaque and unprincipled... In general, people learn which nouns are typically used as count nouns and which are typically used as mass nouns without any understanding of why these differences in syntax occur. Another answer is that the grammatical distinction between count and mass nouns is to a very large degree conceptually based. That is when speakers use count nouns to refer to things they implicitly have something in mind that they are trying to communicate that is common across all uses of count nouns. A similar view applies to the use of mass nouns. A third answer and the one that I propose is that the count-mass noun distinction is to a very large degree conceptually based, but there are exceptions. Some exceptions do not seem to have a clear explanation, but others may occur because of competi ng communicative functions of language. The Lighter Side of Mass Nouns Robin Sloan, Mr. Penumbras 24-Hour Bookstore Hi there, I say. Let me ask you a question. She giggles and nods. How would you find a needle in a haystack? The first-grader pauses, pensive, tugging on the green yarn around her neck. Shes really thinking this over. Tiny gears are turning; shes twisting her fingers together, pondering. Its cute. Finally, she looks up and says gravely, I would ask the hays to find it. Then she makes a quiet banshee whine and bounces away on one foot... Its so simple. Of course, of course. The first-grader is right. Its easy to find a needle in a haystack! Ask the hays to find it! Sources Hurford, James R. Grammar: A Students Guide. Cambridge University Press, November 25, 1994. Sloan, Robin. Mr. Penumbras 24-Hour Bookstore: A Novel. Paperback, Picador, September 24, 2013. Trask, R. L. Mind the Gaffe!: A Troubleshooters Guide to English Style and Usage. Harper Perennial, November 21, 2006. Wisniewski, Edward J. On Using Count Nouns, Mass Nouns, and Pluralia Tantum: What Counts? Things and Stuff: Mass Terms and Generics (New Directions in Cognitive Science), Oxford University Press, 2010.

At the Turn of a Dime

The only thing I could think of as I stood at the end of the vault runway were my sweaty feet. As a nervous habit, I fidgeted, making it obvious that I felt a little uneasy. It seemed silly that I had trained so many demanding hours to perform this one vault skill, and that I was still anxious. Once I saluted the judge indicating I was ready, I thrust all negative thoughts to the back of my mind and launched into an aggressive sprint hurtling towards the vault. The next two seconds consisted of me holding my breath as I pushed off the vault table and completed a full 360 degree flip until I landed on my feet almost with ease. Immediately, I felt joy swell inside of me as I knew I had just performed the best vault I had ever done in my entire gymnastics career. As I walked back to the end of the running strip, my teammates clapped me on the back giving encouragement and support. The exhilaration I had felt after my first vault supplied me with adrenaline. When I began my second vault, I pounded down the runway with new energy and power. However, once I was in the process of flipping, I knew something was wrong. I ended up landing short, causing my ligaments to jam and tear within my left ankle. The audience that was once before bubbling with exuberance, instantly became deflated and silent as I lay there motionless on the mat. But I didn’t cry, I just gritted my teeth. I didn’t scream, I just shook my head. And I didn’t get up, I just sat there clutching my ankle with one hand while resting my head on the other, face down. Sharp pains exploded through my ankle and I could feel everyone’s stares burning a hole right through me. Needless to say, I probably scared the pants off my parents. From success to disappointment, I had learned that life could change on a dime. After this incident, I dedicated my time to my recovery and I began to understand that in the real world, people experience ups and downs too. Whether it may be about losing a job or going through a heartbreak, it’s the recuperation process that helps strengthen our character. While I was frustrated at first with my injury, I learned to cope with it and began to feel optimistic about how it could help me in the long run. I was determined to not let this slow me down, but rather build it up as a motivation and an extra push. Gymnastics has been my building blocks for life that I will continue to carry with me into the future. All the countless hours toiling away in the gym have given me the basic fundamentals for achieving accomplishments in life. I have been able to utilize these skills that I have learned, such as determination, perseverance, and time management, and use them to my advantage in school and work experiences. Getting home at a late hour every night has forced me to efficiently get my homework done since I know I don’t have a minute to spare, and when I help my parents in their flower shop, I make good use of my time. The principle of time management has been drilled into my head after so many years of steadily keeping my busy schedule on track. I have attained the qualities of patience, dedication, and focus patience in the way that I can accept the drawbacks along the way to achieve something greater, dedication in the way my willingness can persevere challenges without giving up, and focus in the way I can accomplish anything by being mentally tough. I intend to employ these attributes that I have gained from gymnastics as I begin my quest into the real world.

Philosophy Essay Example | Topics and Well Written Essays - 500 words - 24

Philosophy - Essay Example These are unanswered questions, though various religions offer guidance in this respect. People have made predictions in the past about the end of time also; â€Å"Annie Stanton predicted that a 14.4 mile long asteroid will collide with the earth. Jesus will arrive and a 1000 year period of peace will start.† (Robinson, 2007). No one can tell whether time is a property of the universe or vice versa. Despite the enormous confusion about time, I believe it did always exist and it is immortal, yet the parameters to measure time were different before the formation of universe and will change after the universe will come to an end on the Doom’s day. Man is born with an intrinsic urge to realize the sequence of the worldly matters, and this is what shaped the time for man in the world. Man derives the system of time from the regularity in the routine of nature. Everyday, the sun rises at a certain time and sets at a certain time. It keeps happening so until summers convert into winters to squeeze the time shorter. After the winter season, day starts to elongate. But the changes observed in the solar length of a day over one year keep repeating in the same fashion every year. This caused man to associate his daily activities with the shifts of day and night. Our circadian rhythms are designed and governed by the sunrise and sunset. The routinely motion of Earth around the sun h as the power to harmonize the man’s internal chemistry. The origin of the modern system of time, which everybody follows today, is associated with the birth of Christ. But scientific research on the now-extinct species of animals like dinosaurs suggests that the world had been there trillions of years ago, though such statements are only estimations and have little to do with reality. Everyday a new theory emerges that sidelines the previous one. Various religions teach about the existence of time even after the end of

Rhetorical Analysis (Ad Critique) Essay Example | Topics and Well Written Essays - 500 words

Rhetorical Analysis (Ad Critique) - Essay Example The advertisement may look silly and nonsensical. It showed how everybody was moved to dance including the characters in the video game and painting but this silliness made the audience immediately understand what the ad is all about – that it is an energy drink. The audience may not understand what is in the drink or what the ingredients are, but they know that whatever is in the energy can surely make one move. Of course the audience know that the advertisement is exaggerated. But they do not necessarily believe whatever was shown in the ad that even the animals, painting and video character dance. The ad may not be physically feasible but it appealed to the audience’s tickle bone that made the advertisement funny and memorable. In this advertisement, the pathos or emotional is taken to the extreme because other rhetorical device were discarded particularly the logos or logic. In an effort of the advertisement to make an impression to its audience through the use of pathos, it disregarded the consideration of logic. Such, the advertisement did not mind if it made any sense or not. It just wanted to sell its product after all and not to make sense. Mountain Dew knows that it is not reason that makes people buy but rather their emotion. So the approach of the advertisement is to make a point that the audience understands that the product that the advertisement is trying to sell will make them energetic. It was able to achieve this by showing that everybody in the ad danced after the main characters drank the energy drink. Never mind if it is impossible or silly to see a painting dance or a mounted deer or even a dog to dance. As long as the audience finds it cute and made them smile or laugh, then the ad had served its purpose of appealing to the emotion of the audience and most likely, they will buy the product when they see one. The Mountain Dew Kickstart

Femininity in Homer’s Iliad Essay -- Iliad essays

Femininity in Homer’s Iliad In Homer’s Iliad, predominant feminine presence inspires the events of the poem and the destinies of the men involved. This feminine presence is not a product of the actions and decisions of the women in the poem, but rather a conceptual, creative feminine force without which the poem and even human life would not exist. Homer personifies this presence in nature and maintains it through the voice of the Muse, his inspiration. There is a deeper essence of a feminine presence in the poem, however, which lies in the characteristics of life itself. It is the woman who gives birth to the heroes and therefore she is the first to bring her child to life and to put him on the road to death. This biological phenomenon might seem superficially irrelevant to the fears and concerns of the masculine heroes who are most concerned with death, destiny and honor, the principle themes of the Iliad. These are of great importance to these heroes because these aspects of life will determine whethe r or not the world will remember them. Furthermore, as fame is their only path to immortality, the desire for fame after death motivates them to live honorably. It is the feminine role in nature that introduces the men to the life of the hero which instills this longing to be remembered after death, and it is, therefore, the feminine role in nature that gives purpose to human life. Homer acknowledges this effect and uses poetic devices to maintain a powerful presence of femininity throughout the poem. The feminine presence in the Iliad carries the poem like a pregnant woman carries a fetus in its final stages in the womb. Homer hints at this phenomenon through the many details of his poem that involve units of nine. As th... ...en will grow while another / dies† (6.146-149). Glaukos, the â€Å"shining son of Hippolochos,† (6. 145) makes this declaration in Book Six. The fact that Homer describes him as â€Å"the shining son of Hippolochos† indicates that his ancestors were virtuous and fortunate to have an honorable descendent to tell their stories to respectful listeners. Without a decent parentage and honorable descendents, a man’s fame will not survive his death. Men do not have the power to ensure that they will have children and grandchildren to continue their lineage; it is the woman who carries the child in her womb. A man can never be sure if his child is legitimately from his or another man’s blood line. This knowledge is a power that nature gave the woman, a power that no man can ever control. Work Cited Homer, Iliad, trans. Richard Lattimore New York: Harper & Row Publishers, 1965. Femininity in Homer’s Iliad Essay -- Iliad essays Femininity in Homer’s Iliad In Homer’s Iliad, predominant feminine presence inspires the events of the poem and the destinies of the men involved. This feminine presence is not a product of the actions and decisions of the women in the poem, but rather a conceptual, creative feminine force without which the poem and even human life would not exist. Homer personifies this presence in nature and maintains it through the voice of the Muse, his inspiration. There is a deeper essence of a feminine presence in the poem, however, which lies in the characteristics of life itself. It is the woman who gives birth to the heroes and therefore she is the first to bring her child to life and to put him on the road to death. This biological phenomenon might seem superficially irrelevant to the fears and concerns of the masculine heroes who are most concerned with death, destiny and honor, the principle themes of the Iliad. These are of great importance to these heroes because these aspects of life will determine whethe r or not the world will remember them. Furthermore, as fame is their only path to immortality, the desire for fame after death motivates them to live honorably. It is the feminine role in nature that introduces the men to the life of the hero which instills this longing to be remembered after death, and it is, therefore, the feminine role in nature that gives purpose to human life. Homer acknowledges this effect and uses poetic devices to maintain a powerful presence of femininity throughout the poem. The feminine presence in the Iliad carries the poem like a pregnant woman carries a fetus in its final stages in the womb. Homer hints at this phenomenon through the many details of his poem that involve units of nine. As th... ...en will grow while another / dies† (6.146-149). Glaukos, the â€Å"shining son of Hippolochos,† (6. 145) makes this declaration in Book Six. The fact that Homer describes him as â€Å"the shining son of Hippolochos† indicates that his ancestors were virtuous and fortunate to have an honorable descendent to tell their stories to respectful listeners. Without a decent parentage and honorable descendents, a man’s fame will not survive his death. Men do not have the power to ensure that they will have children and grandchildren to continue their lineage; it is the woman who carries the child in her womb. A man can never be sure if his child is legitimately from his or another man’s blood line. This knowledge is a power that nature gave the woman, a power that no man can ever control. Work Cited Homer, Iliad, trans. Richard Lattimore New York: Harper & Row Publishers, 1965.

Native American Vision Quest Essay

Vision Quest: A vision quest is a rite of passage in Native American cultures and more specifically the Oji-Cree. It was undertaken by a person when they reached puberty. The vision quest comprised of going to the wild for about ten days to fast. This took place either at the top of a hill or if need be a platform built in a tree. During the vision it is expected that at least one or more spirits would take pity on the individual and become his or her protector in the ordeal as well as a source of spiritual power for life. The carrying out of the vision quest was normally for males only in some Native American cultures; however for the Oji-Cree both males and females participated in this quest. During the vision fast power could be obtained and subsequently enhanced by fasting. During the course of the vision quest an individual would also receive his or her secret name from their spirit protector. The vision quest constituted for half of the spiritual rituals the Oji-Cree would undertake the other half being the shaking tent ceremony. The historical significance of this ritual was it was undertaken by individuals to provide power for themselves. Power was important as the Oji-Cree believed that power was inherent in every living thing and object, thus making it a important part of their way of life. Torah: The torah or also known as the law are the first five books of the Bible. It contains the essence of Judaism as well as ethical teachings and basic guidance. The Torah also contains the Ten Commandments which were given to the Hebrews by the Prophet Moses. The books that make up the Torah are Genesis (creation), Exodus (departure), Leviticus, Numbers and Deuteronomy. Although sometimes it may contain The Prophets and usually the Psalms and other writings however some Hebrew scholars omit the Psalms and other writings. In the Christian faith the Torah is known as the Old Testament. The Torah provides modern day Jews with a explanation of what occurred in the time of the biblical Hebrews, events such as the conquest of Canaan and the exploration into the promised land are written in the Torah. The Torah is an integral part of the Jewish faith and is a corner stone in the teaching and spreading of the Jewish faith. Complimentary religious texts include the Mishnah and Talmud. In addition to providing the Jewish faith with guidelines and commandments the Torah also allowed for the academic interpretation of Hebrew teachings. These studies and interpretations were carried out by men called Rabbis which means teacher or my master. The Torah had increased significance during the Greek occupation of Judah as it became the foundation for the law of Judah in an attempt to preserve Jewish religion. The Torah also saw translation by the hands of the Greeks later on as the Greeks were fascinated by Judaism. This translation was named the Septuagint (in Greek it was Septuaginta) which meant seventy, seventy being the number of translators needed. Qur’an: The Qur’an is the central religious text of the Muslim faith. Islamic adherents believe that the Qur’an is the verbatim word of God. It`s origins start when the Prophet of the Muslim faith Mohammed was approached by the angel Gabriel during the month of Ramadan on Mount Hira. This was a repeat experience as it happened in later points in his life. In light of the fact that he was illiterate, he recited the teachings he had heard from Gabriel and by extension God to his followers who wrote them down. Similar to the Torah and the Bible the Qur’an was a written copy of oral tradition. However while the Torah and the Bible had multiple authors, Mohammed was the sole individual who dictated the Qur’an. In Arabic the word Qur’an means reading or recitation and it is generally believed that the Qur’an was to be the final message of God to humanity, making Mohammed merely the vessel from which this was sent. The Qur’an is tremendously significant to Muslims as in their eyes it is more than just a Holy Book, they see it as divine thought in written form consisting of the very mind and essence of God being communicated through Mohammed to humanity. It is a similar concept to the Christian concept of Logos, which is the Word of God being incarnate in Jesus Christ. The Muslim equivalent of Logos would be the Qur’an. Like the Christian`s Bible and the Hebrews Torah the Qur’an provides the framework of the Muslim faith as well is integral to the carrying out of the religions tenants. The Qur’an has influenced many events across history and can be considered the finest piece of literature in the Arabic Language. Sunni: Sunni is one of the sects of Islam, the other being Shi’a . Sunni is also the majority sect in Islam. The origins of the Sunni sect are intertwined with the Shi’as’ in an event known as the Shi’sm. The origins of Shi’sm derive from the cousin and son-in-law of the Prophet Mohammed named Ali. Most historians believed that Ali was the first male to embrace the Prophet’s message of Islam. His adherents also believed that he was he rightful successor of the Prophet and that he had been chosen by the prophet as the political and spiritual leader of Islam. The Sunnis were the faction who did not believe that the Prophet had selected Ali to succeed him. This clash of beliefs caused a schism with Islam and saw the creation of Sunnis and Shi’ites. While this schism was centuries ago it has significant implications in the modern day setting especially in the Middle east. In Iraq a part of the current warfare which is occurring is between the two groups. While Sunnis are a majority in most of the Muslim world, Iraq is predominantly Shi’a. The President of Iraq Saddam Hussein belonged to the Sunni faction and represented the minority rule over the majority in the country. While the Sunni faction differs from the Shi’a on terms of succession and other doctrine both groups agree that Allah is one and Mohammed is his last prophet. Regarding Islam, Sunni is often referred as the orthodox version of the religion. Bhagavad Gita: The Bhagavad Gita is a 700 hundred verse Hindu scripture. It is a veda or a old sacred book of Hinduism. The Bhagavad Gita is an epic poem describing classical Hinduism and was composed approximately near the end of the pre-classical age and beginning of the classical age of Hinduism. Its writing form is as a narrative of a great battle and is a section of a larger work known as Mahabharata, which was created much earlier in time. The premise of the Bhagavad Gita is :Prior to the battle a great warrior, Ajuna hesitates to fight. His charioteer, Krishna teaches him that it is his purpose and destiny to fight. Ajuna’s charioteer turns out to be an incarnation of the god Vishnu or in Hindu culture an avatar. The Bhagavad Gita is a compilation of centuries of developing worship, mediation and thought. The text consists of developed concepts of classical Hinduism touching on several points such as the gods Vishnu and Shiva and the concepts of karma, dharma, reincarnation and cases. The dimensions of the Bhagavad Gita are 18 chapters and 700 verses found in the Mahabharata. The Bhagavad Gita was spiritually important as it served as a source of spiritual knowledge as well as serves to reveal the purpose and goal of human existence. Master K’ung: Master K’ung or more commonly known as Confucius is one of the most important Chinese philosophers. He is traditionally hailed as the father of philosophical school of Confucianism. In addition to his capacity as a philosopher Master K’ung was also traditionally known as a was a thinker, political figure and educator. Master k’ung was said to have lived from 551-479 B.  C, his teachings were transferred orally by his students, emphasizing a way of life called ren. Ren was defined as right living and was achieved through li or ethical propriety, good manners and traditional ritualistic practices. According to his teachings family was seen as the central vehicle to cultivate these attributes. Master K’ung’s thoughts became available in a book known as the Analects. Master K’ung’s journey consisted of him leaving his life behind and wandering with a band of disciples until he found internal peace. While claims are unlikely, Master K’ung is attributed with works known as the Five Classics. These classics consist of the Shu Ching or Classic of History (writings and speeches from ancient Chinese rulers), the Shih Ching or Classic of Poetry (300 poems and songs), the I Ching or Classic of Changes (the description of a divinatory system), the Ch’un Ch’iu or Spring and Autumn Annal (a history of the state of Lu from 722 to 484 BC) and the Li Ching or Classic of Rites (a group of three books on the Li the rites of propriety. In addition there was also a now lost sixth book called the Yueh Ching or Classic of Music. Maste K’ung had a tremendous legacy which effected the world, as millions around the world would apply his wisdom and thoughts even in this day and age.